Hugh pegs the nexus of creativity and profit.
On the spectrum of “creatives”, I fall closer to the black sheep profit and efficiency side. I appreciate the creative process and the elusive quest for perfection, but I no longer let it drive me. Here’s the thing; as soon as you step into the business realm, you can no longer be an “artist”–you’re a designer. True artists work for themselves, not to produce commercially acceptable “art” and not to produce a profit. The sale isn’t the focus. Artists are concerned about getting their emotions across, not their client’s. Designers, on the other hand, are commissioned to produce a specific piece that solves a specific problem. And they jump into the project head first knowing how much they’re going to be paid. More often that not, they are trading time for money (not that I agree w/ that approach, but let’s move on).
A creative’s passion and love for their craft puts them at direct odds with the ultimate mission of their own business. I’m not sure how to solve it, but I know it affects most good designers. And maybe it’s that tension which makes for good design–as long as there is someone in between the client and the designer to translate and keep the project progressing.
I choose to become a millionaire artist; or something…
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